Free to attend 1-hour webinar
Tuesday 18 September 2025 at 1pm (BST) / 8am (EST)
Proving the return on investment (ROI) of customer experience is a common challenge for CX leaders. The key is focusing on what truly matters: Not scores or dashboards, but how experience changes drive customer behaviour and, in turn, business outcomes.
When customers stay longer, buy more, or need less support, the financial value of CX becomes clear.
Join Darren Wake and Diane Magers, CCXP, for a focused conversation on how to frame and prove the value of CX in ways that resonate with senior decision-makers. Drawing on Diane’s global leadership experience and our experience practising at CustomerSure, we’ll show how CX drives changes in customer sentiment and behaviour.
What’s more, you’ll learn how those changes reduce churn, increase revenue, and lower complaints, and how to tell this story with real data.
This session is ideal for CX professionals, insights teams, and business leaders looking to strengthen the case for customer experience. It’s especially useful if you’re:
Many CX programmes struggle to show ROI, either because it’s based on guesswork or because teams lack confidence in how to measure it. That means CX often gets overlooked in executive conversations. When leaders understand the true ROI potential, it becomes a priority. This webinar will help you:
This session offers actionable insights you can use right away. You’ll learn how to:
This isn’t about chasing higher satisfaction scores, it’s about using experience to drive behaviour, and behaviour to drive performance.
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