Closed Loop Podcast
Ep. 09 – Clare White: Culture is the Real CX Strategy

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About this episode

Culture is often treated as background noise, but it’s the real engine of customer experience.

In this episode of the Closed Loop Podcast, Darren Wake welcomes back Clare White, CX expert and founder of ConnectedCX, to explore how culture quietly determines whether customer and employee experience succeed or fail. Clare shares practical examples of how culture shapes engagement, performance and profit, and why it’s the most overlooked part of every CX strategy.

What you’ll learn

• Why culture is the foundation of successful CX
• How disengaged teams quietly damage customer relationships
• Ways CX leaders can influence culture without board-level access
• The measurable business impact of a healthy culture

Why watch

If you’re leading CX or EX and want to turn culture into your competitive advantage, this episode shows where to start, and how to make your case with confidence.