CustomerSure

NPS, CSAT, dashboards, board reports—metrics should drive better decisions, not just tick boxes. This section helps you measure the right things and turn the results into insight people care about.

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blog Read How to Calculate NPS on a 1-to-5 scale

How to Calculate NPS on a 1-to-5 scale

Can you calculate NPS on a 5-point scale? Yes! Should you? Maybe! Discover the pros and cons and make a sensible and informed decision.

blog Read When is Net Promoter the Wrong Customer Loyalty Question to Ask?

When is Net Promoter the Wrong Customer Loyalty Question to Ask?

Net Promoter may be the ultimate question, but that doesn’t mean it’s appropriate in every situation.

guides Read CSAT vs NPS

CSAT vs NPS

Discover the key differences in CSAT vs NPS, when to use each, and how to measure customer satisfaction effectively.

guides Read Benchmarking Customer Satisfaction

Benchmarking Customer Satisfaction

Of all the bad ideas in customer experience; benchmarking satisfaction is the worst. Learn why, and what you can do instead in this short, actionable guide!

guides Read Customer Effort Score (CES)

Customer Effort Score (CES)

Making things easy for customers is really important. Obtaining a customer effort score is very useful with many benefits for you and the customer. This post explains why it's so important and what it can tell you.

guides Read Which Metric Should I Track?

Which Metric Should I Track?

Heard that Net Promoter is dead? Us too. Find out why it is. And also why it isn’t.

guides Read How to Calculate NPS

How to Calculate NPS

Here’s a handy NPS calculator, an explanation of the NPS formula, and a step-by-step guide to how and why the calculation works.

guides Read How to measure customer satisfaction

How to measure customer satisfaction

A practical guide to measuring customer satisfaction that improves CX, not just scores. Avoid common traps and get real results.

guides Read What is an ideal NPS?

What is an ideal NPS?

Discover what and ideal NPS (Net Promoter Score) is, and what you need to do to get yours. Learn more with CustomerSure.

guides Read NPS Benchmarks

NPS Benchmarks

Looking for NPS Benchmarks? Don’t bother. Learn why not, and what you should be doing instead.

guides Read NPS Surveys

NPS Surveys

Learn how to design NPS surveys that boost response rates and deliver actionable insights — with examples, templates, and proven best practices.

guides Read When Should I Ask Customers For Feedback?

When Should I Ask Customers For Feedback?

Real time feedback is great. But done wrong, it can be a nightmare for both you and your customers. Learn when to do it, and how to do it well…

podcasts Read Myth Busting 1: Should NPS be a lead CX metric?

Myth Busting 1: Should NPS be a lead CX metric?

Darren Wake, Head of Customer Success at CustomerSure, is joined by Global CX Specialist Ian Golding to discuss whether NPS should be the lead customer experience metric. Ian reacts live to this common belief and shares his perspective on where NPS fits in a modern CX measurement strategy.

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