If you're setting up (or improving) a Voice of the Customer programme, this is the place to begin. These guides show how to collect useful feedback, share it with your team, and act on it to make real improvements.
If a business is chasing sustainable growth, it needs to prioritise both new wins and retention.
A customer feedback system helps you guarantee customer satisfaction. But what will happen when you start? You will be surprised - but in a good way!
Our CEO, Guy Letts reflects on how the CX landscape is changing, and what emerging trends will shape CX practice in 2025.
Even the most sales-focused organisations often have a blind-spot which loses them up to 27% of possible revenue. Learn what it is, and how to eliminate it!
Find out 3 things I learned about the business value of customer feedback when I ran a real-world feedback experiment.
How customers experience your business will impact your overall performance. Understand what CX is and how to manage it with CustomerSure.
A complete guide to writing a business case to improve CX by implementing a best-in-class Voice of the Customer Programme. Contains the statistics you need to justify the investment, and the steps you should take to ensure the investment delivers a return.
Don't set a target for customer satisfaction score. Here's what you should do instead.
The complete guide to using AI in CX. What is a LLM? How do you get the best out of them in a CX role? Where are other great CX teams seeing real-world results?
A complete guide to Customer Journey Mapping. We cover the basics, from how to get buy-in, to running a session, to putting the outputs from your mapping session into practice.
Discover what Employee Net Promoter Score (eNPS) is and how it can help measure and improve employee satisfaction and loyalty. Learn more with CustomerSure.
This guide introduces you to the 3 foundational principles that are crucial for a successful VoC programme.
The marketplace for CX software is vast. How do you choose a vendor? Find out the key differentiating factors, and the steps you need to take to make sure your insight project is a success.
What is NPS? It’s both a CX metric, and a system for using that score to improve retention. Find out how to do it right.
Wondering about NPS, CSAT or Customer Effort Score? The key is not what you use, but how you use it. Three Golden Rules...
A complete guide to VoC: What it is, where it came from, real-world success stories, and how to start using it in your business.
Uncover the top 10 reasons why customer feedback is important for skyrocketing your business success. Learn how to turn feedback into your secret weapon!
Discover the Link Between Employee Experience and Voice of the Customer and learn how to drive measurable business growth in this exclusive webinar.
A 45-minute recorded webinar with Darren Wake, Head of Customer Success at CustomerSure, explaining in detail how to measure and increase the ROI of CX projects.